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Advanced Customisations in HubSpot: Tips and Tricks for Developers

As a developer, you may find that the built-in features of HubSpot are not enough to meet the unique needs of your business. In these cases, advanced customizations can greatly enhance the functionality of your website and streamline your business processes. However, as a developer, it’s important to keep certain tips and tricks in mind to ensure that your customizations are both effective and efficient.

One important aspect of advanced customizations in HubSpot is to use the built-in tools provided by HubSpot. As a HubSpot Developer you can create custom modules, templates, and other elements within the platform. It’s also important to understand the structure of the HubSpot modules and how they work, this will help you to create custom modules that can integrate seamlessly with the existing platform.

Another key aspect to keep in mind is performance. Customizations can sometimes slow down your site’s load time, especially if they’re not optimized for performance. Minimize the use of heavy graphics and large images, and use CSS to control the design elements instead of using images. Minifying your code and using a Content Delivery Network (CDN) can also help speed up the load time.

It’s also important to consider mobile optimization when building advanced customizations. With the rise of mobile devices, it’s crucial that your customizations are optimized for mobile viewing, otherwise your site may lose visitors. Make sure to test your customizations on different devices and screen sizes to ensure they look and function as intended.

Another important consideration is accessibility. It’s important to ensure that your customizations are accessible to all users, including those with disabilities. This includes providing alternative text for images, using semantic HTML, and providing proper focus management.

Additionally, it’s important to use version control system like Git to track changes to your code, this will help you to easily rollback in case of an issue and also it makes it easier for other developers to understand your code.

Finally, it’s important to keep in mind that customizations should be easy to use and customize for the end-user. Keep the user experience in mind and make sure that your customizations are intuitive and easy to navigate. This can help to improve the overall user experience, and in turn help increase conversions.

In conclusion, advanced customizations in HubSpot can greatly enhance the functionality of your website and streamline your business processes. As a developer, it’s important to use the built-in developer tools provided by HubSpot, optimize for performance and mobile viewing, making it accessible, using version control system, and keeping the user experience in mind.

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